VANCOUVER, BC – August 14, 2008 – Live Current Media Inc. (OTCBB: LIVC), a media company built around content and commerce destinations, today announced that senior management will host a conference call and webcast on Tuesday, August 19, 2008, at 4:15 p.m. Eastern time to discuss the Company's second quarter 2008 financial results and provide an update on general business developments.

To access the live conference call, dial 1-866-261-3038 (U.S./Canada Toll-Free) or 416-915-9040 (International). The live webcast of the conference call will be available on the Investors section of the Company's website, at http://livecurrent.com/investors.php.

Following the prepared remarks, Geoffrey Hampson, Chairman and CEO, will answer questions as time permits. Instructions for asking questions during the call will be given at the beginning of the question period. Priority will be given to addressing questions submitted in advance, and participants may submit questions via email to information@livecurrent.com by 10:30 a.m. Eastern time on Tuesday, August 19, 2008.

Replay access of the teleconference will be available on the Investors section of Live Current’s corporate website for 30 days following the call.

About Live Current Media Inc.

Live Current Media Inc. builds, owns and operates some of the most powerful and engaging content and commerce destinations on the Internet, such as www.Perfume.com and www.IPLT20.com. Through subject-specific DestinationHubs™, Live Current properties connect people to each other and to the information, brands, and products they are passionate about. Live Current has headquarters in Vancouver, Canada with a location in Seattle, WA and is publicly traded on the NASD OTCBB (LIVC). For more information, visit www.livecurrent.com.

Safe Harbor: Certain statements contained in this press release may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Although Live Current Media Inc. believes the expectations reflected in such forward-looking statements are based on reasonable assumptions; it can give no assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include financial performance, regulatory changes, changes in economic conditions and other risks detailed from time to time in the Company’s filings with the U.S. Securities and Exchange Commission. The forward-looking statements included in this press release represent the Company's views as of the date of this press release. The Company does not undertake any obligation to update any forward-looking statements, and readers are cautioned not to place undue reliance on these forward-looking statements.

Contact:

Live Current Media Inc.

Adam Rabiner

Director, Investor Relations

604-453-4875 or 1-866-898-4354

adam@livecurrent.com